The Canadian company announced that after positioning problems of the Z10 and Z30 models, Blackberry will produce phones with physical keyboards.
After
BlackBerry attempts to venture into the world of touch smartphones, the Canadian company announced that bet on one of its initial characteristics. physical keyboards
In 2013, the company launched without much success, the Z10 and Z30 models, two completely touch phones becoming the first BlackBerry phones lack the traditional physical keyboards popularized its previous phones .
John Chen, current CEO of BlackBerry, said Tuesday that the company will focus on offering smartphones with touch keyboards, a feature by which users are loyal to the Canadian corporation.
During his presentation, Cheng said love keyboards, making sure that in the coming months it will develop predominantly mobile physical keyboards.
Confirming the information, the website informs BlackBerry will continue to satisfy the needs of corporate and government clients, market sectors that drove the success of the company.
In recent years, the smartphone market has focused on phones with touch screens, however, to the nostalgia and comfort of physical keyboards marketed products as Typo, keyboard for iPhone similar to those of a traditional BlackBerry keyboard keys.
However, given the success in sales, BlackBerry Typo filed a lawsuit to copy your hardware without permission.
Francisco Carrasco, CIO Latin America
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