Blackberry dismisses half of its sales in the U.S. - Silicon News

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The company had said that it was a “small number of employees” and not. It seems that the UK will be next on the list of cost reduction.

class=”date”> meta-prep-author”> The 10 September 2013 by Rosalia Rozalén

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Blackberry struggle for survive in the smartphone market one of the latest measures announced by the company has been laying off part of your sales force.

Canadian manufacturer confirmed to the Wall Street Journal that dispensed a “small number of employees” of its commercial department, without giving a specific figure.

Now it has emerged that firm has laid off half of its U.S. sales team -staff dozens of its staff-and it seems that the UK is next in the list of cost cutting and layoffs.

Escalating

competitors like Samsung, Apple and LG BlackBerry has expelled the top smartphone vendors worldwide. In recent months has increased pressure on the firm to not get the expected trend change with its new line of BlackBerry 10 devices.

In mid-August

the company unveiled its privatization plans. This has appointed a special committee studying the best way to choose between verture joint operations, agreements with companies or the sale of the company.

maker’s shares have fallen over 19% this year. Its market value has shrunk to 4,800 million compared to 84.000 million which reached to its peak in 2008.

In this context, the firm believes that it can be strong niche company, even though “BlackBerry has historically had higher ambitions.”

Tags: blacberry, layoffs, smartphones, sales.