Sunday, May 19, 2013

Opens BlackBerry BBM for iOS and Android - CioPeru - CIO Peru

[20/05/2013] BlackBerry announced plans for its mobile social network BlackBerry Messenger (BBM), is available for iOS and Android users by mid-year, with planned support for iOS6 and Android 4.0 (Ice Cream Sandwich) or higher, all subject to the approval of Apple App Store and Google Play.

class=”comilla”> “ BBM sets the standard for mobile instant messaging with a fast, reliable and attractive, which includes delivery and read states, custom profiles and avatars. Upon release, customers can expand their connections BBM to include friends, family and colleagues on other mobile platforms , said Andrew Bocking, Executive Vice President of Software Product Management Ecosystems and BlackBerry.

planned initial version, the iOS and Android users can access the immediacy of BBM chats, including chats with several people as well as the ability to share pictures and voice notes and participate in BBM groups, which allows customers to create BBM groups up to 30 people.

class=”comilla”> “ BBM is loved by customers for its class=”comilla”> D and “R” (given and received, by its English acronym), which appear in chats and allows people to know for sure if your message has been delivered and read. It offers customers a high level of control and privacy on the way contacts are added to the list to relate to them, because the invitation works in two ways. The iOS and Android users can add contacts via PIN, email, SMS or by scanning the QR code, regardless of platform. Android users can also connect through a device with NFC support Bocking said.

BBM has over 60 million monthly active users, with more than 51 million people use BBM for an average of 90 minutes per day. BBM customers sent and received more than ten million messages a day, almost double of messages per user per day compared to other mobile messaging applications. Almost half of the BBM messages are read within 20 seconds of being received, indicating a real commitment with BBM customers.

If approved by Apple and Google, the BBM application will be available as a free download from Apple App Store SM and Google Play store.

Platform

social participation
also announced BBM BlackBerry Channels, a new social engagement platform within BBM will allow customers to connect with companies, brands, celebrities and groups to thrill you. BlackBerry plans to add support for BBM Channels as well as voice and video chat for iOS and Android later this year, subject to approval by Apple App Store and Google Play Bocking said.

BBM Channels added that allows individuals and groups to create a dedicated channel and share information and updates with the immediacy it offers BBM. BBM customers worldwide will be able to connect and share information, talk about themselves on their channel, or join your favorite communities and share their experiences in the channel with your BBM contacts said Bocking.

BBM Among the features mentioned by the executive Channels are:

* Create a channel

: Create, edit and publish in an instant, with no limit on the number of followers you can have in the channel. The channel can be operated from a BlackBerry smartphone or web.

* Discover

channels: Channels BBM includes a carousel that allows to discover new channels. You can share a channel invitations, inviting a BBM chat, and people can add or invite using the QR code PIN or channel.

* View: You can view the profile of each BBM Channel you decide to follow.

* Subscribe: Subscribe to a channel allows the channel owner to send updates timely and relevant, giving instant access to subscriber news, offers, events or whatever you want to communicate. Subscribers can choose to receive notifications when new content is published.

* Participate: You can participate and engage in conversations with their loved ones and communities to and express that Likes” a publication of the channels to which you subscribe. Channel owners have the option to chat one-on-one directly to a subscriber.

* Monitor the commitment: Measurement tools integrated easy to use to evaluate and monitor the participation and interaction of your fans.

BBM BBM

Channels is now available in beta for BlackBerry 10 smartphones, as well as BlackBerry smartphones with BlackBerry 5 OS to 7.1.

CIO, Peru

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