[02/01/2014] The new CEO said he is “ very interested” in trying to replicate the security firm of the company along with the productivity of the company’s rival platforms.
“ We love to ” said when he was asked at a financial conference on the possibility of expanding the platform Blackberry smartphones running Apple’s iOS and Google’s Android.
Blackberry
everything has been easy thanks to high levels of safety and efficiency in the messaging software, but the company has encountered problems in recent years due to the slow development of new devices and stronger competition from companies Apple and Samsung in the phone market.
“ The amazing thing about Blackberry is that we are known for safety and productivity ” , Chen said.
“ I would find a way to make our experience available on Android Blackberry and iOS. It will bring many difficulties, as everybody knows, but we are very interested in trying to do “ he added.
Some analysts have suggested that Blackberry, which is battling heavy losses and decreasing sales increasingly should get rid of its hardware business and focus on software. The company took a step in that direction when he said he would move the design and development of low-end phones to Foxconn in China.
not going to be easy bringing the company’s software to rival operating systems, especially if the company wants to maintain high levels of encryption and security, but has already begun to look beyond the Blackberry OS 10.
In October, a software version of the popular BlackBerry Messenger (BBM) for Android and iOS was launched.
software attracted 40 million new users in the first two months and said that Blackberry is being pre-installed on more than a dozen Android phones.
Blackberry is still charging for the software. Chen said he is considering making customers who are running a Blackberry Enterprise Server (BES) to pay a monthly fee per user.
“ will be a service offered by us on our BES ” , he said. “ will not rule out advertising monetization model, but at the moment we are far from discarding. That does not mean you can not do with a partner, but not in my calculations “.
Martyn Williams, IDG News Service
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