has been the story of a death foretold. BlackBerry, which once was one of the most influential companies in the mobile phone market, has failed miserably in its slow and late adaptation to the market of smartphones. And finally, has been put up for sale, and already has offers on the table, both its top shareholder, Fairfax, as several companies among which appears Google, the search engine giant’s Android operating system responsible for one of the main responsible for the situation that is Blackberry.
Obviously, at the moment there is talk that a company can buy all or part of another, begin speculation about the possible buyer desires. In the case of Google, there are several Blackberry buying cards on the table: hardware, software, services and patents.
If you think, we will devote a few lines to each of the possibilities so that, together, we can have most of the public data that are handled in this case.
Google
interested in Blackberry hardware
Although Blackberry has always been known for manufacturing terminals “cheap” and caused great anger among low-income college students, the fact is that terminals have always known produce pretty good, and this is demonstrated when we look at their latest models, the ones who sought to reverse his financial situation: Blackberry Blackberry Z10 and Q10, and also tell your Playbook . Unfortunately, these smartphones and tablets have been late and have been expensive, which does not detract one iota to the quality of its construction. Google may be interested in purchasing a Blackberry as a manufacturer to merge with Motorola, or some of its parts, and thereby strengthen its manufacturer.
Googleinterested in Blackberry software
Many will agree that, despite how badly they fared Blackberry, the latest version of its operating system was pretty good. Blackberry 10 has taken perhaps much come to light and has left the company without updating older devices. Contested decisions aside, Blackberry 10 contains many interesting features that Google might want for Android and so make their system more robust to the business environment, environment where Blackberry was moving and wanted to move comfortably.
Android applications are easily portable to Blackberry 10 , as many developers have shown since the release of the operating system, and could finish all within the Google system. Business applications included. It would certainly be a reason for weight comprase Blackberry Google, especially now that Samsung launches an app store specifically targeted to businesses and could strengthen its position further within Android and Tizen tip the balance within no long time.
Google
interested in Blackberry services
If we had to chose a Blackberry service that has always been at the highest level would be the courier. Blackberry Messenger has always been reliable, fast and practical, something that Google always wanted for your old Gtalk, now converted into Google Hangouts. Both messaging service technology as the servers used by Blackberry could be the target of Google, Hangouts reinforcing and making it stronger.
Google Patents interested in Blackberry
Google has already done with Motorola and may do so with Blackberry. The manufacturer has many patents that the search giant would want for themselves and thus reinforce its powerful portfolio, portfolio significantly fatter and with the large number of patents that Motorola had in the time Google acquired Motorola Mobility . Watched the many trials that involve large manufacturers to each other, a Google could do with all those Blackberry patents to protect, not your operating system, but also their partners / customers, the rest of the Android manufacturers marketing.
Google wants the whole package, 100% Blackberry
last option, including the option of the interest is in several of the above mentioned parties, not just one, is the that Google decides to bid on the entire lot and be done with Blackberry whole, incorporating every part of the company absorbed and within its structure.
not forget that the offer on the table to acquire 100% of Blackberry is around 4.5 billion dollars , something that Google could pay almost no muss and thus steal company to other bidders. Bidders that include, among others, Cisco, LG, and Samsung.
be interesting to see the evolution of this process of buying and know if Blackberry is finally exploded or absorbed by a single company . What is clear is that there will continue independently. He had his chance and failed to play their cards. HTC Will the next to follow the path of Blackberry?
Source Reuters
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